Tuesday, July 25, 2006

The debate over payday loans can go on and on. Some people defend these cash loans, while others wish to find alternatives for those in need of money. One fact must be agreed upon, however:

• Across the nation, people DO search for these resources

A recent study into the popular world of Google narrows down the areas most apt to search for instant payday loan help. Analyzing the "trends" section of this search engine reveals a lot. For example …

- Residents of Apex, North Carolina ran an online search for the term "payday loans" FAR more often than any other area of the country last month. This would be at odds with the fact that the state eliminated payday loans earlier this year.

- Coming in second, with fewer than one-quarter the searches of Apex, was Las Vegas. Hmmm … we wonder why. Could gamblers hoping to reverse their fortunes be applying for online payday loans?

- Rounding out the top five cities that most commonly looked up payday loans on the Web were: Kansas City, MO; Phoenix, AZ; and Norfolk, VA. What does this show? The payday loan online world isn't confined to just one region of the country.

As far as country demand and/or curiosity regarding payday loans goes, America reigns supreme. Last month, we were about twice as likely to use the Internet for these purposes, with Canada coming in second for payday loan searches.

This is not shocking, sadly. Americans are building up more consumer debt than ever and often require payday advances to help alleviate the problem.

This entry was posted on Tuesday, July 25th, 2006 at 6:33 am and is filed under North Carolina, Nevada.